SME | | Serff Creative Group, Denver, CO

SME

Society of Mining, Metallurgy and Exploration

CHALLENGE

SME is a trusted resource for knowledge in the mining industry. They offer an extensive variety of trade publications to their members. They felt it was important that their book covers not only look sharp and have consistent branding, but that when it was time to release their annual catalog, they needed a firm that could handle the organization and visual placement of their extensive collection.

RESULT

All SME books now have a consistent branded appearance.

OUR TEAM’S CONTRIBUTION

  • Book redesign
  • Catalog design

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